The Kirk Herbstreit Interview That Never Happened
Wednesday, November 18, 2009 at 2:10AM 
By JOHN P. WISE
One Great Season
NEW HAVEN, Conn. -- ESPN College GameDay analyst Desmond Howard won a Heisman Trophy two decades ago, but it was his more popular colleague who gave me the stiff-arm in Fort Worth the other day.
I'd been trying to get an interview with any of the GameDay people since the second week of the season, when the crews from both ESPN and One Great Season were in Columbus for the USC-Ohio State game.
And by ESPN crew, I mean about 100 or so people, and by One Great Season crew, I mean all three of us -- me, myself and I.
Anyway, back in September, the ESPN PR guy was nice enough to return my emails asking for a few minutes alone with Kirk Herbstreit and/or Desmond Howard and/or Chris Fowler. But logistics and schedules just made it difficult and an interview never happened.
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The same guy did not return my emails when I reached out during Week Five in Baton Rouge, or in Week Nine in Eugene.
So I went a different route last week a few days before fourth-ranked TCU welcomed the GameDay circus to Fort Worth. Instead of trying that PR guy, I reached out to one of the producers of the show, which, if you subscribe to my Tweets, you know I think is by far the best two hours on television. Not just because it's all about America's greatest sport, but from technical and production points of view, no show is better.
It took a minute, but the producer did eventually get back to me and said I'd easily be able to get at the very least a few minutes with Herbie. He also said he looked forward to hearing about my project. As the independent little guy, this was a small victory for me.
I arrived at 12:15 p.m. Friday, exactly the time the producer told me to show up, but he wasn't there. Instead, another friendly producer welcomed me into the ESPN compound and introduced me to Herbie, who at the time was in the make-up chair. As the artist applied the foundation, Herbie asked about my tour and what kinds of things I'd be looking for from him. He seemed genuine and assured me he'd make himself available after a live hit he had coming up shortly on SportsCenter.
I came back out to the newsroom where the producers were working, as was Desmond, who, like me, is a Cleveland native. Desmond was up against a deadline, so I didn't bother him, but still a non-introduction in my opinion creates more awkwardness than any 30-second inconvenience that could arise from meeting someone sitting so close to you in a quiet and small space. Nonetheless, Desmond made no acknowledgment that there was a new face about six feet across from him; I kept my nose in a magazine.
A short time later, Fowler and Tom Rinaldi arrived. Fowler -- who has the best job in television -- did the Thursday night game at Rutgers the night before, so that's why he flew in on Friday, and as Rinaldi was arriving he was talking about his recent run in the New York City Marathon. I've always loved Rinaldi's stories, particularly on GameDay. Again, if you read my Tweets, you know I recommend keeping a box of Kleenex nearby whenever Rinaldi turns one of his tales.
I introduced myself to Fowler, and told him my buddies and I had ESPN on speed dial a dozen years ago and we'd call and harass him and other late-night, on-air SportsCenter folks after coming home from the bars. I'd heard from multiple ESPN friends over the years that Fowler can be a bit of a diva, but I'd say he initially gave me a fair shake with my weak attempt to be friendly.
A short minute later, Lee Corso walked in and eventually sat with a producer who took the veteran's typically stat-heavy dictation.
Around that time, the producer I'd communicated with the previous couple of days had arrived and although we exchanged a friendly hello, his interest in my project seemed to have disappeared after he sent me the email the night before. He made no inquiry about it, nor did he try too hard to facilitate a short visit for me with Herbstreit.
I've been in newsrooms for 15 years and I know all the personality types. I've also read a couple of books and countless columns or articles about ESPN and I think I had a handle on where my place was that day trying to get some time with some of the most recognized faces in the sport. My little-engine-that-could Web site sat in the basement on the list of priorities in that makeshift newsroom that day, and I fully accepted that and was content to sit quietly, follow instructions and wait my turn.
Once everyone said hello and enjoyed a few minutes of light-hearted college football talk, it was time to get down to business. The volume that didn't seem to bother the others in the room the first hour I was there apparently was too much for Fowler, so he turned off the television and donned some headphones. Again, my nose was in a magazine. Again, just waiting my turn, bothering precisely nobody.
Eventually, Fowler called that producer into an office and the two spoke quietly behind a closed door for about five minutes. The room was directly behind me, so I couldn't see the door open, but I did hear the knob turn and from that exact moment I doubt I could have finished saying, "One Mississippi" before I heard this from the producer:
"Hey John, Herbie's still out there lingering on the set and by the time he gets back here, we're going to be starting our production meeting, so you might have better luck trying to grab him out there."
That's probably not verbatim, but it's pretty accurate. It also might be code for something far less sanitized than anything that was said behind a close door a minute earlier.
I packed my bag and not at all to my surprise, no one was sad to see me leave. I hustled outside to join the rest of the throng, and since I had no credential to be inside that oh-so coveted GameDay gate, I basically looked the part of another adoring ESPN fan.
But I did see Herbie make a move to flee the set, so I put on my stalker hat and followed him back toward the compound, accompanied by a state-trooper lookin' fella. I got Herbie's attention and he said we'd still be able to do it, but he just needed a few minutes. I waited outside for, again, longer than I was expecting, and when he re-emerged from the building with another security guy about 20 minutes later, he shook his head from afar, then walked right past me without so much as a glance as he got closer.
Am I disappointed I didn't get the interview? Yes. But what bothered me way more was that the ESPN people weren't the only ones with work to do last Friday. If someone isn't able or even interested in talking to me, just have the courage to say so and then I can go spend those two-and-a-half-hours more productively. But don't make a 15-year news veteran feel like a stalker for chasing the interview that easily could have happened.
Chris Fowler, Desmond Howard, ESPN, GameDay, Kirk Herbstreit
Reader Comments (9)
There is no other way you could have spent that 2.5 hours to get a better story.
Man, that sucks. I'm embarrassed for them that they have such pathetic egos and in all their years of working their way to the top, they've obviously forgotton about what they went thru to get there. Oh, that's right... most of them didn't one man band it, work the graveyard shift, or work their way to the top the way you or I may have done. I wonder, if, at the end of the day when they're looking themselves in the mirror while brusing their teeth, they had the decency to have that fleeting thought about that guy (you) who they brushed off and felt a twinge of regret or remorse? Divas in entertainment or in an newsroom is so cliche - that you'd actually think that one would go out of their way not to be that guy. You just got a 2.5 hour lesson in the world of douchebags.
I met Herbstreit once at a Kentucky Derby party where the guest list included the rich and famous from Sir Richard Branson to Kid Rock. "Herbie" seemed nice, even for an Ohio State QB, and was all smiles, but who wouldn't be if all the ladies were swooning for you? I suggest you, Mr. Wise, go Tootsie and perhaps squeeze into a Hooters girl outfit, and maybe Herbie and even Fowler will pay more attention to you. All jokes aside, I hope you cross paths with them on another stop on the tour and Herbstreit remembers and regrets the diss and makes it up to you.
Life aint nothin but bitches and money, Jon
Why is there a picture of Slazyk in this post?
All sorts of places I can go to see or hear or read what "Herbie" thinks about college football. Big deal. You, my OGS friend, got the better story.
Plus, we're talking about a grown man who answers to "Herbie," a name he shares with the fuck-up elf from "Rudolph The Red-Nose Reindeer." It's as if he's auditioning for an empty spot in New Edition. Ronnie, Bobbie, Ricky, Herbie... it fits! Cool It Now!
It seems like "Mr. Herbstreit" would be a better, more-professional option. As in, "Mr. Herbstreit, thanks for giving John P. Wise the cold shoulder, because reading about your security people and your pancake makeup and all of the other things that reveal you to be a delicate lil' petunia instead of a football dude was FAR more entertaining than anything you might've actually said."
Just for that, I'm going to bang "Herbie's" woman and tape it for him.
Amazing image!
Very expressive color picture! Love it.